Posts Tagged ‘how to write a press release’

If you want more targeted traffic, then consider using press releases as a solid way of attracting more traffic fast.

However, for a press release to work properly, you must know how to write a press release.

I think there are two ways to write a press release.

1. Write a press release for search engine optimization.
2. Write a press release for media placement optimization.

I also think there are three primary outcomes for writing a press release.

1. Search engine positioning (1st page of Google, MSN, etc)
2. Backlinks (Build authority sites and Page Rank)
3. Media placement (Get interviews in print or on radio and TV, secure speaking gigs, etc)

Traffic is not the real purpose of writing a press release in my opinion, it’s actually a reward and effect for effectively doing one or all of the above three.

As a result of that traffic, combined with a strong offer you can accelerate your list building while significantly increasing your sales and income.

The reason many people don’t get good results from press releases is because they rush to the press release distribution phase with badly written press release.

Rushing to the press release distribution phase with a garbage press release is a recipe for disaster and is nothing more than waste of your resources. So to help guide your thinking in putting together a solid press release to produce solid results you can click here to download your Free Press Release Marketing Checklist.

Enjoy!

Be sure to TalkBack to me while you’re here. I look forward to hearing from you.

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